Pricing
Strategy
Click
& Mortar has great experience in the development of pricing
strategies.
We
have worked in the development of pricing strategies for a large number
of
products and services. Our comprehensive pricing
services
include: competitive pricing, cost of service/product analyses, pricing
development and rational,
introductory pricing strategy, promotions and
discount strategies, basic and bundle pricing strategies, value
pricing,
channel pricing, new product pricing and benchmarking studies, among
others.
We
work very closely with our clients to develop winning pricing
strategies.
We assessed the best practices and we formulated a disciplined approach
for the development of pricing strategies. We start with an
understanding of product costs, assessment of competitor's prices,
evaluation
of product differentiation, assessment
of value of additional benefits
for customers and market environment. We look for opportunities
to
optimize total revenue and profits, and create a sustainable
competitive
advantage. We use our creativity to develop innovative pricing
strategies.
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Our pricing services include:
- Competitive
pricing
- Cost
of service or product analyses
- Pricing
development and rational
- Digital pricing strategy
- Introductory
pricing strategy
- Promotions
and discount strategies
- Basic
and bundle pricing strategies
- Channel
pricing
- Benchmarking
studies
- Value
pricing
- Life cycle pricing
- Volume pricing
- Trade-offs in pricing
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